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Showing posts from January, 2021

PR Brand Note

  Since I was a child, my inspiration lay in my mother’s sarees and I was deeply influenced by various forms of textiles while growing up. This adoration of the Indian soul was nurtured to build into a brand where the most intricate form of art could come to life. Label Priyanka Raajiv pieces hold a niche in this perfect balance of mixed medium art- masterfully honed to create modern fashion while staying true to our grassroots. Our team looks for the variations in each fabric, deliberately seeking intricate expressions within the weave. This brings timeless antiquity with a touch of innovation. Today, we’re reinventing this everchanging process to an online platform where clients can easily access all exclusive statement styles. The architecture of our garments and the clear, distinctive vision we inculcate helps us in bringing ageless culture into the modern world. I fell in love with Indian handloom when I played with sarees as a child. My mother used to keep them out to rest a...